Super Bowl 2016 commercial – 6

All Super Bowl 2016 commercials are in one place. If you have missed them during the game, watch all of them here. Sit back and enjoy!


Stick around for the third quarter of Super Bowl 50, because Kia’s 60-second ad is likely to be a good one. While each of their six previous Super Bowl campaigns has been entirely unique, they have always been good. The Kia 2016 Super Bowl ad will feature the Kia Optima and will be created by ad agency David&Goliath. Oh, yeah, and it will star Christopher Walken – and a sock. Do we have your attention?

See if you can figure out more about the ad from this teaser. Ever dreamed of a “Walken closet” like this?


Toyota dedicated their two Game Day ads to reminding us that the all-new 2016 Prius hybrid is the best car around.  The first ad, which was pre-released, was part of Toyota’s new ‘Comedy of Errors’ campaign. If dorky is your thing, it’ll have you running right over to your nearest Prius dealer.


The second Toyota Super Bowl commercial, called “The Longest Chase,” aired during the two minute warning of the first half. And just like that, the Toyota Prius became the coolest car on the road. A brilliant campaign made us all wish we had our very own hybrid.


After taking a year off from the Super Bowl game, Audi created a brilliant 60-second commercial for Super Bowl 50. Called “The Commander,” the ad tells the story of a former astronaut who has lost his will to live. That is, until he tries the Audi R8 and is transported back to the best moments of his life. Best of all, we hear David Bowie’s “Starman” in the background.

This is one for the record books.

Fiat Chrysler (Better known as Jeep)

Love surprises? Then let us be the first to tell you that Fiat Chrysler has made a last-minute announcement. They have purchased not one, but two ad spots in the 2016 Super Bowl and both were dedicated to showing off their Jeep. Making great use of their $10 million ad buy, we were treated to these two Jeep Super Bowl commercials.


Increasingly, companies in the financial sector are showing up to the Big Game. Apparently they’ve realized two things: (1) Nearly every American is watching the Super Bowl. (2) Nearly every American worries about money in some way or another! Watch out for these companies who will be offering advice about everything from how to do your taxes to where to open your savings account. 


In a contest reminiscent of the Doritos Crash the Super Bowl campaign, Intuit decided to hand over their 30-second Super Bowl ad slot to one lucky small business. The contest, called “Small Business Big Game,” gave one of three finalists the chance to advertise their product on the biggest stage in the world. The finalists included Hubbies Shorts, Death Wish Coffee Company and Vidler’s 5 & 10. Ultimately, the coffee shop got to take home the (coffee) cake!

To wake you up for Game Day, check out their incredible Super Bowl commercial: 


TurboTax, best known for their easy-to-use online tax filing service, purchased a Super Bowl commercial for the third year in a row. The 30-second slot was brilliant and hilarious! The TurboTax Super Bowl 2016 commercial starred Sir Anthony Hopkins, promising us that he wasn’t a sell-out since he was only letting us know about a free product. And given his TurboTax slippers, mug and even dog, we totally believe him!

PayPal (Rookie)

It’s been a big year for PayPal! They split with parent company, eBay, in July and now they’re braving the Super Bowl turf for the first time. But they have a clear plan in mind. In an unusual ad purchase of 45-seconds, the company uses their breakout Super Bowl ad to show us that Old Money is a thing of the past and New Money is the wave of the future. What’s the “New Money in Town?” We’ll give you one guess.

SunTrust (Rookie)

After years of buying local ads during the Super Bowl, SunTrust decided it’s time to debut in the Big Game itself. They purchased a 30-second ad that will air just before the two minute warning of the fourth quarter during the CBS broadcast of the 2016 Super Bowl.

SunTrust’s excellent Super Bowl commercial is designed to secure trust among customers and “inspire people to take control over their finances.” In it, we are reminded that Americans of all shapes and sizes, ages and colors struggle with financial stress and worry. The SunTrust Super Bowl commercial promises that they can help us “take a deep breath” and find relief from financial concerns. Learn more with the hashtag #onUp.

You can see the 60-second version of the ad here:

SoFi (Rookie)

A startup based in Silicon Valley, SoFi (aka Social Finance Inc.) is using their Big Game debut to spread the message that they offer “great loans for great people.” As a lending institution, SoFi differs from traditional lenders because they don’t look at FICO scores and instead consider factors such as an individual’s merit and employment history. The football newbies are taking a gamble on their Super Bowl spend, investing a whopping 20% of their annual advertising budget on their Game Day ad. Their goal is simple: to raise brand awareness and increase their clientele.

Watch the SoFi 2016 Super Bowl commercial:

Quicken Loans (Rookie)

Is getting a mortgage for a new home as easy as ordering takeout for dinner? It could be! Super Bowl rookie advertisers, Quicken Loans, created a smart, convincing 60-second slot from CBS to let the public know about Rocket Mortgage, their online mortgage service. The goal is to show how easy it can be to get a mortgage with Quicken! “Push Button. Get Mortgage.”

Sometime during the first half of the Big Game, keep your eyes out for the following ad – because Quicken has turned an intimidating process into an easy one. Who knows: it just may be one minute of inspiration that propels you to take the plunge into home ownership!


eSurance waited until the last minute to announce their plans to advertise in Super Bowl 50, but when they did – they went big. How big? How does $1 million sound! The insurance company is “passing on savings to us” with a Super Bowl sized giveaway. If you’re locked into Twitter at the beginning of each commercial break during the Big Game, be sure to “pass along” any tweets from eSurance. You just might win big money!

Watch the eSurance 2016 Super Bowl commercial, featuring a voice over by John Krasinski:


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